find the starlings and gather your flock 0 / 0

Hey, I’m James, an empathetic designer who always brings a ✹positive and ◎open-minded approach to his work. Currently Head of Design
at Paired.

James is a brilliant product designer. Yes, he produces thoughtful, functional and beautiful designs. But he also really gets people, and has a huge capacity for empathy.

Rob Brightwell Head of Product SimplyCook

James is super approachable, has tonnes of great ideas, and is fantastic at bringing to life initial early ideas into a real life brand.

Tessa Reed Founder All Dressed Up

Positivity is creative problem solving.

James
James

About me

I've been creating things for over 10 years. I value design that is clear, simple, and solves problems.

I have a broad skillset and have led projects from discovery to execution - from defining the problem space, to running user interviews, distilling & questioning data, to testing & then obsessing over designs.

I also enjoy drumming, music, and running.

How I got here

I have always loved design and problem solving. After some amazing years as a session musician, I decided it was time for a change.

Since then I have co-founded a street food business, designed for a national newspaper and most recently, led design for a start-up that was acquired by the biggest food company in the world.

Things I believe

  • Ask more questions
  • Be open to any idea, from anyone
  • Share work early & often
  • Have strong opinions, loosely held
  • Stay humble

Bookshelf

  • Articulating Design Decisions - Tom Greever (Currently reading)
  • Continuous Discovery Habits - Teresa Torres
  • The Mom Test - Rob Fitzpatrick
  • Understanding Comics: The Invisible Art - Scott McCloud
  • Do Design: Why beauty is key to everything - Alan Moore
  • Microcopy: The Complete Guide - Kinneret Yifrah
  • Grid Systems in Graphic Design/Raster Systeme Fur Die Visuele Gestaltung - Josef Muller-Brockmann
  • Thinking, Fast and Slow - Daniel Kahneman
  • The Design of Everyday Things - Donald Norman